--> Phenomenal YouTube Video Stats, Thank Will Make You Kick Yourself

Phenomenal YouTube Video Stats, Thank Will Make You Kick Yourself1 min read

If you’re still not using its power for your marketing – you’re losing a lot of money!



– “Despacito” by Luis Fonsi featuring Daddy Yankee is the most-watched video on YouTube. It has received over 5.96 billion views in a little over two years;

– 6 out of 10 people prefer online video platforms to live TV;

– On mobile alone, YouTube reaches more 18-49 year-olds than any broadcast or CABLE TV network;

– YouTube is the world’s second largest search engine and second most visited site after Google;

– 400 hours of video are uploaded to YouTube every minute;

– We watch over 1 billion hours of YouTube videos a day, more than Netflix and Facebook video combined;

– 70% of YouTube views come from mobile devices;

– The average mobile viewing session lasts more than 40 minutes;

– 81% of US parents use YouTube to find content for their children;

– Over half of YouTube users use the site to work out how to do things they’ve not done before;

– Viewers who complete TrueView ads—watched to completion or at least 30 seconds—were 23 times more likely to visit or subscribe to a brand channel, watch more by that brand, or share the brand video.



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